Sezzle Jumps 6.3% After B. Riley Securities Maintains Buy

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Sezzle Inc. shares jumped 6.3% on Thursday to close at $120.27 after B. Riley Securities upgraded the buy-now-pay-later platform to Buy and raised its price target 20.5%, signaling fresh confidence in the credit services provider’s growth trajectory.

The catalyst came from B. Riley Securities, which lifted its price target from $117 to $141 while maintaining a Buy rating on the stock. The new target implies further upside from current levels, even after Thursday’s rally pushed Sezzle’s market capitalization to $4.1 billion. The upgrade represents a meaningful vote of confidence from the analyst, who sees expanded potential for the company’s payment platform as consumer adoption of installment-based payment solutions continues to accelerate.

Trading volume reached 118,615 shares on Thursday as investors responded to the bullish call. The price action and analyst backing come as Sezzle competes in the increasingly competitive credit services space, where companies are vying for merchant partnerships and consumer wallet share. The firm’s business model—allowing shoppers to split purchases into interest-free installments—has gained traction with both retailers seeking to boost conversion rates and younger consumers looking for alternatives to traditional credit cards.

The upgrade also puts Sezzle’s current share price in an interesting position relative to Wall Street expectations. At $120.27, the stock is trading just below B. Riley’s $141 target, suggesting the analyst sees meaningful appreciation potential even after Thursday’s gain. For investors watching the credit services sector, Sezzle’s rally reflects broader optimism around fintech payment platforms that have navigated a challenging macroeconomic environment while maintaining growth momentum.

What to Watch: Investors should monitor whether Sezzle can deliver execution that justifies the analyst’s upgraded outlook, particularly in merchant acquisition and transaction volume growth. Any updates on credit performance metrics or competitive positioning against sector peers will be critical to sustaining momentum toward the $141 price target.

This content is for informational purposes only and should not be considered investment advice. AlphaStreet Intelligence analyzes financial data using AI to deliver fast and accurate market information. Human editors verify content.

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