
Whether your night is restless or hot, don’t be afraid that you won’t hear the dreaded alarm clock that constantly destroys any hope of rest. If you usually spend an hour in front of the mirror to get ready, then stop, now. A touch of texture spray, hair oil or wax will do the trick if you’re ready to embrace the hairstyle of the moment: ‘bedhead hair.’
When laziness becomes a trendsetter
As seen in fashion, laziness has become the top trendsetter in 2023, and can even be an inspiration for social network users who now swear by the manifestation of the ‘lucky girl syndrome’ as a means of bringing luck and opportunity.
Now, the beauty industry also seems to want to make laziness a new source of inspiration. Indeed, the easy-to-distract appeal of ‘bedhead hair’ is sure to tick all the boxes for anyone who doesn’t have the time, inclination, patience or energy to take the time to do their hair in the morning.
The idea is simple. Imagine how you look when you wake up – or almost. Without getting too sleepy-eyed and pillow-crumpled face, it’s all about making the most of the type of hair you have when you jump out of bed.
Hair that is tangled, or crumpled by the pillow, slightly wavy or curly depending on the natural texture, and may be slightly dishevelled.
Surprising as it may seem, this is exactly what celebrities and social network users are looking for today.
Check out Jenna Ortega’s recent choppy bob, which is taking Instagram and TikTok on fire. And he is not alone. Ashley Benson and Bella Hadid are also among the celebrities who have contributed, voluntarily or not, to make this new trend popular.
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Less is more for effortless style
Anyway, as you may have noticed, the ‘bedhead hair’ in question is actually a bit more stylish than it looks.
It’s really not about going from bed to office without looking in the mirror. Instead, the idea is to ditch the straighteners and hair dryers, and use hand-crushed pillow strands using sprays, oils or waxes.
To get the wrong look, you need to have some unruly strands, tousled waves, and also some flyaways or some curls, to give the impression that you are not messing with your hair.
This is – once again – the less famous principle, among the lazy attitude and the turn to all nature, which has set the tone for the beauty trend since the beginning of the pandemic.
The concept has attracted many followers on TikTok, with no less than 280 million views for the hashtag #bedhead.
And if you want to push your inspiration to the limit, choose a very light makeup look, as if it was done in a flash, for a more refined and sexy look. More than laziness, it is the idea of ​​imperfection that is the main theme of this year’s beauty trends.
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